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jenandtonic:

dontbearuiner:

owl-not-lark:

upenders:

Big shout out to pasta companies that are not Barilla.  After the head of Barilla made some anti-gay remarks, its pasta competitors released these ads making it clear that they support ALL pasta lovers.

The Bertolli ad shows both gay and interracial racial pasta couplings, the San Remo ad riffs on the lgbtq rainbow, and the Garofalo ad reads, “We don’t care with whom you cook pasta, the important thing is you cook it al dente!”

Follow us for more progressive ads!

why the fuck would Barilla do that, they are literally going to lose consumers, not a sensible marketing strategy at all

I haven’t bought Barilla since this happened. And they were my favorite pasta brand.

Same here. It might not make a difference in the big picture of a huge company, but it makes a difference to me. 

Why did it have to be Barilla? They’re the only ones that make a whole wheat pasta that’s actually worth a damn.